History Lesson

What's in a name? 3DVE used to be called 3D Conferencing. The history behind this is fascinating...at least the way I embellish it is. The original company was started by two gentlemen whose first names both started with the letter "D". But, calling your company 2D in this century means you are either really out of touch or you have a serious Southpark addiction. By the way, here's an artist's rendering of me done by the artist James Whalen of Hawaii which in no way indicates that some of us really are addicted to Southpark.



Further introspective thought by the founding fathers to establish their goals for the new company gave them the concepts of "Defining", "Designing" and "Delivering" virtual conferencing for their customer. DEFINE - Help the customer understand what they are trying to accomplish and offer them options as to how they can painlessly achieve their goals. DESIGN - Customize a Solution. Establish roles and responsibilities. Put into place the technologies and people that can meet and exceed the needs of the customer. DELIVER - a world-class conference, meeting, webinar or virtual event that makes the customer look good. Voila! - 3D Conferencing. The name was all about service and had nothing to do with the minimum number of coordinates needed to specify a shape. Then again, I could tell you about how the founders conceptualized that we are offering multiple dimensions of conferencing and merging different synchronistic technologies into a seamless orchestration of communication medias which are independent of the physical boundaries we exist in. Or, I could tell you that a third guy whose name also began with "D" joined the partnership. The truth is actually, all of the above and it was a delightful serendipitous confirmation that the start-up company was on the right track.

Fast forward to now and our recent name change from 3D Conferencing to 3D Virtual Events (3DVE). It's time for a change. We still do conferencing but our forte has blossomed into the high-touch virtual events that our customers need to make the right impression, at the right time in a professional, worry-free manner. I'll talk more about how we accomplish this in future blogs.

I like the change because our new name says so much by saying so little.