Wednesday, February 24, 2010

4 Types of Online Meetings and, a Neologism, Defined!


1. The Web Conference… as defined by Wikipedia
A web conference is used to conduct live meetings, training, or presentations via the Internet. In a web conference, each participant sits at his or her own computer and is connected to other participants via the internet. This can be either a downloaded application on each of the attendees' computers or a web-based application where the attendees access the meeting by clicking on a link distributed by e-mail (meeting invitation) to enter the conference.

The companies listed below (as well as other less well-known) provide competing web conference platforms. They differentiate their offerings with special application-specific software integration features, network facilities and a variety of on-premise and, increasingly, new SaaS delivery models.
• ADOBE
Acrobat Connect
• CITRIX
GotoMeeting
• CISCO
WebEx
• IBM
Lotus Sametime
• MICROSOFT
LiveMeeting

NOTE: In the early years of the Internet, the terms "web conferencing" was often used to describe a group discussion in a message board and therefore not live. The term has evolved to refer specifically to live or "synchronous" meetings.

2. The Webinar… as defined by Wikipedia
A webinar is a neologism to describe a specific type of web conference. It is typically one-way from the speaker to the audience with limited audience interaction, such as in a webcast. A webinar can be collaborative and include polling and question & answer sessions to allow full participation between the audience and the presenter. In some cases, the presenter may speak over a standard telephone line, while pointing out information being presented onscreen, and the audience can respond over their own telephones, speaker phones allowing the greatest comfort and convenience. There are web conferencing technologies on the market that have incorporated the use of VoIP audio technology, to allow for a completely web-based communication.

NOTE: A neologism is a newly coined word that may be in the process of entering common use, but has not yet been accepted into mainstream language. Neologisms are often directly attributable to a specific person, publication, period, or event.
Neologisms often become popular through meme tics, by way of mass media, the Internet, and word of mouth, including academic discourse in many fields renowned for their use of distinctive jargon, and often become accepted parts of the language. Other times, however, they disappear from common use just as readily as they appeared. Whether a neologism continues as part of the language depends on many factors, probably the most important of which is acceptance by the public. It is unusual, however, for a word to enter common use if it does not resemble another word or words in an identifiable way.

When a word or phrase is no longer "new", it is no longer a neologism. Neologisms may take decades to become "old", however. Opinions differ on exactly how old a word must be to cease being considered a neologism.


3. The Web Cast… as defined by Wikipedia

A webcast is a media file distributed over the Internet using streaming media technology to distribute a single content source to many simultaneous listeners/viewers. A webcast may either be distributed live or on demand. Essentially, webcasting is “broadcasting” over the Internet.

Webcasting is also used extensively in the commercial sector for investor relations presentations (such as Annual General Meetings), in E-learning (to transmit seminars), and for related communications activities. However, webcasting does not bear much, if any, relationship to web conferencing, which is designed for many-to-many interaction.

NOTE: The largest "webcasters" include existing radio and TV stations, who "simulcast" their output, as well as a multitude of Internet only "stations". The term webcasting usually refers to non-interactive linear streams or events. Rights and licensing bodies offer specific "webcasting licenses" to those wishing to carry out Internet broadcasting using copyrighted material.


4. Virtual Shows & Briefing Centers… as defined by Wikipedia
A Virtual Event is a gathering of people sharing a common virtual environment on the web, rather than meeting in a physical location. Virtual events are highly interactive, looking and feeling a lot like their physical counterparts. Popular uses of virtual events include:
• Virtual tradeshows,
• Virtual job fairs,
• Virtual conferences, and
• Virtual company-wide gatherings.

Virtual events are used to deliver presentations, trainings, departmental meetings and sessions led by stakeholders from company executives to product management and human resources.

Virtual events can offer a number of ways for participants to connect and communicate. They can include Webcasts with live presentations or pre-recorded videos where the presenters are available for questions and answers at the end of the session – a technique called Simulive. Virtual booths, forums and designated meeting places allow participants to connect with event staff or fellow attendees using online chat, video and voice. Or, participants can leverage their social network within the event to form interest groups or find like-minded individuals. They can also share the findings with their online communities, often creating a viral aspect for an event.

Each of the emerging software companies listed below provides competing virtual event platforms. They differentiate their offerings with application-specific features as well as registration and attendee analytics that enable users of their software to build deeper relationships as well as communicate messages in the mode most attractive to each participant.
• InExpo
• ON24
• Stream57
• UnisFair


Note: Virtual Events v. Virtual Worlds
One of the key differences between virtual worlds and virtual events is that a virtual world is available as a persistent environment, even after the live part of the event is over. Many organizers are moving from episodic events to a continuous virtual engagement of their customer and prospect communities. This permits attendees to return to parts of the event to see a complete session again, review content or gather additional information. Typically, virtual event organizers allow attendees to store the information gathered in a virtual briefcase, which can contain marketing collateral, as well as contact information of people they met, presentations they attended and content of conversations they held.

1 comment:

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